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The Complete Guide to Label Wholesale Clothing

Author: becky

Nov. 04, 2024

The Complete Guide to Label Wholesale Clothing

Relabeling is a veteran yet modern approach for the fashion industry. From big to small businesses, everyone has tried or been meaning to try this concept time and again. There are a lot of aspects related to it, be it legal, creative, or associated with your brand image. In this article, we will unravel every step that is necessary for you to think before jumping into this model of repurposing wholesale clothing for your brand and labeling it under your brand name.

You will get efficient and thoughtful service from Jiamei Labels.

What is wholesale clothing?

Wholesale clothing has been in the boom because of the multiple benefits it provides to budding fashion designers and boutique owners. With the world moving so rapidly, people are always looking for something new with a fresh outlook. It can become cumbersome and creatively challenging for designers to develop new design launches every now and then.

Many manufacturers make clothes and sell them in bulk to whosoever is willing to buy the lot. This whole process is termed as a wholesale clothing channel. Many independent workers find this process a little more breathable than manufacturing from scratch. It even gives room to customize the clothing range for your brand.

Now comes the question of whether labeling wholesale clothes is even legal or not?

The answer is YES. It is legal to label wholesale clothes if you abide by certain parameters and clearly understand what the manufacturer thinks about reselling their products. Many clothing label makers in the market can help you get a custom tag for this wholesale clothing range.

How is it different from private label clothing?

Private label and wholesale clothing are two sides of the same coin. In the former, the designs are original and created as per the theme decided by the designer for that release. However, in the latter, clothes are manufactured without keeping any theme in mind for the general masses and small business owners.

Wholesale clothing has room for customization. You as a designer can improve the clothes by adding more creativity in one way or the other. Further, you can add a label of your brand and sell it to the customers of your brand.

Why is it done?

Wholesale clothing can help you maintain freshness in your physical or online stores for your customers and thus maintain a nice flow of supply and demand.

The limitations and advantages of labeling

The core advantage of labeling wholesale clothes is increasing brand awareness and having a stronghold in the market. With more options to choose from, customers will reach out to you time and again, thus increasing your visibility above the other players in the market.

However, there are limitations to this process that might affect your authenticity. But you can overcome these as well. All you need to do is customize the wholesale products so that they match the values of your brand.

Another limitation can be the unavailability of a simple design, leaving little to no room for extensive customization. It is detrimental because the products might look like a replica of another brand, spoiling your image in front of the customers. Thus, it is important to find the right manufacturer to buy wholesale products for relabeling.

Legality is involved in every business that you step in. In cases like these, you need to be extra vigilant when using someone else&#;s product. Here are some of the basic yet most important legal aspects to consider before you reach any clothing label makers:

  • What is the warranty of the product?
  • Are there any trademarks?
  • Is the manufacturer ok with reselling?
  • Are rebranding and customization allowed?

First and foremost, product warranty must be mentioned righteously, and it shouldn&#;t mislead the customers in any way. Every product manufacturer knows the correct warranty and limitations of their product. Customers need to be informed about these limitations at the time of resale.

Trademarks are small signages or design parts that make the clothes stand out from the basic wholesale clothing line. You need to make sure that the range you are buying from the wholesaler is free from such trademarks. It is not wise to use another brand&#;s trademark under your label.

The last two aspects are the key takeaways for these kinds of relationships and reselling purposes. As a small business owner or a private designer, it is vital to be on the same page as the manufacturer. You need to be agile in understanding the kind of things that you can do with the commodities you are purchasing from the manufacturer before you label them with your credentials. For this, you should be upfront and understand the whims and fancies of the manufacturer to avoid any mishap that can bring a bad name to your brand.

Certain rules need to be followed whenever you rebrand or relabel any clothing. You might also require a reseller permit before selling any wholesale product to your customers. These nuances must be cleared before proceeding.

Apart from this, you need to take care of the legal aspects of the state from where you are sourcing the product. You should have the authority to remove the label of the manufacturer and place your private label to sell it legally.

Repurposing wholesale clothes as a private range

Choosing the right wholesale product is another key point to consider while doing it for your private label. There are a lot of parameters to keep in mind before your product is ready for online or store display.

  • Buying the right product

It is imperative to source the right product, be it of any nature. There are many options available in the market for you to choose from. But before deciding on anything, you need to consider aspects like transportation cost, the minimum number of products to be ordered, clothes that contain no specific design, quality, fabric, etc. After finding a manufacturer that fulfills all your needs, you can start scouting for the right product. The key takeaway is to choose the most basic and simple clothes that raise no questions on your credibility or business.

  • Buying for your audience

It is essential not to falter away from your authenticity, being a brand in yourself. You should try to be as close to your brand as possible while trying to use wholesale clothes. On the flip side, you can also introduce a completely new section to your audience. It is up to you to decide what works well for your audience as you know them the best.

  • Customizing it the right way

After sourcing the clothes and choosing the right product comes the point of customizing them in the right way. There are many ways to present simple clothing in a new avatar. You can do the customization yourself or find a manufacturer that can do it for you. To get the correct result, you need to believe in the manufacturer. Fashinza can help you find the most authentic creators as we partner with many creative businesses and individuals.

  • Labeling it for your brand

After your product is ready for delivery, you would need to get a label attached to each piece of clothing. You can do it at your own facility or leave this responsibility in the hands of the manufacturer. If you are using an existing design for your label, you can share the same with the manufacturer, and they can label the clothes for you.

These steps are vital to follow when you are repurposing wholesale clothes and getting them labeled legally. When you are getting everything done by the manufacturer, it becomes highly authentic as the matters are crystal clear between both parties.

How to customize wholesale clothes?

If you have been thinking of using a wholesale clothing line for your private label, you are in the right place. Fashinza helps you understand the method of sourcing from local manufacturers in the most legal way. We can also connect you with clothing label makers to meet your needs with utmost precision.

You can contact us to help you choose the right product that tells the same story as your other private label clothing. We help with faster deliveries and customizations, along with our unmatched customer support for a seamless sourcing and labeling experience!

An Essential Buyers Guide for Custom Construction Shirts

A quick search for custom construction shirts yields a mixed bag of results, from blank shirts to automated customizing options. There&#;s hardly any advice on choosing the most suitable shirts for specific workwear needs.

You definitely want to avoid outfitting your crew in a hodgepodge of colored shirts or for the clothing to fall short of the Occupational Safety and Health Administration (OSHA) hazardous workwear regulations.

In this buyer's guide, we will point you towards the right custom construction apparel, keeping in mind that:

  • Safety comes first to ensure workers are out of harm&#;s way.
  • Comfort is key since wearability contributes to the effectiveness of the safety apparel.
  • Compliance with the OSHA standards will keep your workers safe and will protect you from hefty fines.
  • Proper branding makes workers easily identifiable and puts your brand out there positively. 

Types of Custom Construction Workwear

Construction shirts are easily the most visible pieces of workwear, but they work well when paired with other custom pieces, such as:

  • Custom Embroidered Beanies: Easy to layer beneath hard hats in cold seasons
  • Custom Logo Trucker Hats: Great for summer wear and guaranteed to carry your brand beyond the work site
  • Custom Face Masks: Turn a necessity into an advantage for your brand visibility

1 - Custom Hi-Vis

Hi-Vis clothing is a staple of construction workwear. Any construction site with motorized machinery or direct access to traffic requires appropriate high visibility workwear for all workers. 

Don&#;t limit your crew&#;s hi-vis to the ubiquitous safety vest. You can include hoodies, jackets, t-shirts, pants, bibs, coveralls, rainwear, and even accessories such as bags.

We can help you place your brand on just about any work item or accessory.

Important Features of Custom Hi-Vis

There a three key features that, in combination, identify hi-vis clothing:

  • Fluorescent safety red, yellow, and orange colors go beyond brightness. They absorb and reflect colored light that intensifies their appearance for better daytime visibility.
  • Retro-reflective strips reflect a cohesive image back to the viewer and enhance the visibility of the wearer at night or in low light. 
  • Compliance testing rounds out the essential features. The ANSI requires testing by accredited laboratories for all compliant hi-vis manufacturers.
  • Custom printed logos don't obscure the retro-reflective strips and are easily legible.

In this table, we compare the different reflective tape requirements dependent on the hazard level.

ANSI Classification Length of Retro-Reflective Tape Placement of Retro-Reflective Tape Areas Applicable Class 1
  • 2-inch wide tape should be 6.46 feet in length
  • 1 &#;-inch wide tape should be 9.38 feet in length
  • Around the middle in 360º stripe
  • Above the shoulders
  • Low impact
  • Low traffic
  • Far from traffic
  • Slow traffic below 25 mph
Class 2
  • 2-inch wide tape should be 8.373 feet in length
  • 1 &#;-inch wide tape should be 12.2 feet in length&#;
  • Over the shoulders
  • Two 360º stripes around the middle
  • Near but good distance from traffic
  • Low visibility
  • Traffic faster than 25 mph
Class 3
  • 2-inch wide tape should be 12.92 feet in length
  • Full silhouette outline
  • Over the shoulders
  • Two 360º stripes around the middle
  • Stripes around arms and legs
  • Traffic close to or exceeding 50 mph
  • Close to high traffic or other hazardous areas

If your construction site isn&#;t in direct traffic, you can be less strict with safety apparel. For instance, enhanced visibility clothing can be any color, including black, with retro-reflective strips to improve visibility.

Enhanced visibility clothing still meets the American National Standards Institute (ANSI) criteria while offering muted color options.

How Hi-Vis Compare with Safety Construction Shirts

Hi-Vis clothing requires accreditation and compliance to ensure that they support health and safety conditions at work.

While comfort and quality are important, the choice of hi-vis focuses more on:

  • Quality of retro-reflective strips
  • Regulatory length of retro-reflective strips 
  • Correct placement of retro-reflective strips and custom printed logo

This is unlike custom construction shirts, which factor in aesthetics to enhance brand visibility and may or may not adhere to hi-vis regulations.

Are you interested in learning more about reflective labels on apparel bulk supply? Contact us today to secure an expert consultation!

Expert Tip: Not all retro-reflective strips are equal. Make sure the retro-reflective strips on your hi-vis are high quality and comply with the ANSI standards.

2 - Custom Safety Construction Shirts

Custom safety construction shirts are a versatile staple for any construction worker. They fit easily under hi-vis vests in hot weather, yet wearers can still layer them under safety hoodies and jackets in cold weather.

Important Features of Custom Safety Construction Shirts 

Custom safety construction shirts should give the wearer comfort, versatility, and mobility.

The key features to look out for are:

  • A polyester and cotton blend or tri-blend, which provides good insulation, moisture-wicking, and absorption properties. They can also take a beating with regular wear.
  • Safety yellow and safety orange color options for daytime visibility.
  • Bold custom printed or embroidered logo in colors that complement the safety color.
  • Proper fit and sizing.

We use a selection of 5 great t-shirt blanks which give our clients the best combination of fit and quality.

Expert Tip: Women&#;s t-shirts have a notoriously snug sizing. Order one size up for your female crew members to ensure they get the best comfort and mobility. 

How Custom Safety Construction Shirts Compare with Hi-Vis Clothing

The major difference between custom safety shirts and hi-vis is the retro-reflective strip.

Safety shirts don&#;t require the retro-reflective strip since they are mainly for daytime visibility and work located away from traffic or motorized machinery.

That said, they pair well with hi-vis vests, jackets, and other enhanced visibility outerwear.

The safety orange and yellow create visibility on site while the custom embroidered or printed logo serves to identify crew members.

3 - Custom Safety Hoodies and Jackets

Comfort in all types of weather is essential to functional wear. Construction workers work in the elements for 8 hours a day, sometimes more.

In the summer, they may be fine with sun shades and safety vests. Winter, however, demands that whatever warm outerwear they choose is safety compliant and representative of your company.

If protective clothing is uncomfortable or ineffective, workers will find a million reasons not to wear them.

Long-sleeved construction t-shirts can double as both summer and winter wear. In summer, they protect workers from sunburn and exposure during long work hours. Workers can also layer them for warmth in the cold months.

Important Features of Custom Safety Hoodies and Jackets 

Functionality should be the top consideration for safety hoodies and jackets.

Key functional features include:

  • Correctly placed retro-reflective strips
  • Ample space to place your custom printed or embroidered logo
  • Pockets to put essentials
  • Insulation to keep the wearer warm

How Custom Safety Hoodies and Jackets Compare with Hi-Vis

Custom hoodies and jackets are more for warmth than anything else. That&#;s why workers in low or no traffic sites can make do with enhanced visibility and don&#;t have to stick to fluorescent colors, unlike hi-vis clothing.

What Are Custom Construction Shirts?

Custom construction shirts are work apparel that meet safety color codes and are custom branded with an embroidered or printed logo to identify workers.

Advantages and Benefits of Custom Construction Shirts

Custom construction shirts offer your construction business certain benefits and advantages over generic workwear.

Advantages of Custom Construction Shirts

By setting up your crew in custom construction shirts, you:

  • Enhance your brand image
  • Promote onsite professionalism
  • Create a sense of belonging and ownership of the project for all staff
  • Improve health and safety at work

Benefits of Custom Construction Shirts

What benefits can your construction business gain from the above advantages?

  • Better sitewide compliance with safety regulations and fewer citations
  • Higher team morale and productivity
  • Brand visibility within the community

Price Range

The price of custom construction shirts and other custom workwear can vary significantly depending on:

  • Type of customization: 
    • Embroidery is the most expensive way to brand workwear, but it lasts longer and has a high-end feel.
    • Screen printing and heat transfer methods are cheaper and faster to implement.
  • Purchase quantity: Some suppliers give up to 30% discounts on unit prices for orders in the hundreds.
  • Hi-Vis safety classification: Following the ANSI 107 standard, class 1 workwear is cheaper than class 2, which &#;costs less than class 3.
  • Quality and fabric:
    • Polyester clothing is cheaper than cotton or blended fabrics.
    • The higher the cotton content, the higher the cost of the clothing.
    • Clothing made in the USA will cost more than pieces made overseas. 
    • Many businesses in the construction industry prefer pocket tees. The addition of the pocket increases the cost of the garment and can potentially increase the cost of customization.

Expert Tip: Use a design logo that is a single color, preferably black. It&#;s cheaper to print and stands out against most colors. Customization will be cheaper if your artwork fits as-is on various apparel items without editing.

Here is a table comparing the price points of various safety construction apparel in safety yellow:

Product Low Price High Price Average Price Safety T-Shirt (Non-Hi-Vis) $4.50 $12 $6

Long Sleeve Safety T-Shirt (Non-Hi-Vis)

$7.00 $14.50 $8.50

Safety Hoodie (Non-Hi-Vis)

$13 $22 $16 Hi-Vis Safety T-shirt $17.99 $27.09 $22 Hi-Vis Safety Long-Sleeved $23.99 $30.66 $27 Hi-Vis Hoodie $44.99 $54.60 $50 Hi-Vis Safety Waterproof Jacket / Parka $58 $154.93 $85 Hi-Vis Class 2 Safety Vest $31.99 $58.22 $45

Custom screen printing and embroidery service providers like Jupmode often offer add-ons, such as redesigning your artwork. 

With all these variables, it&#;s best to get a custom quote to cover all your business needs.

How Customers Feel about Our Custom Shirts

According to buyers, custom construction shirts need to have:

  • High-quality fabric and logo prints
  • Affordable pricing to ease bulk purchases
  • Quick turnaround on orders

Very impressed by the speed and quality&#; done in less than a week (70+ shirts)... perfectly fabulous.
&#; Michael S.

Great to work with for large and small orders. Good quality shirts and able to assist with designs.
&#; Danielle N.

Get Started on Your Custom Construction Wear

With a clearer picture of price points and the options available for custom construction shirts and complementary safety workwear, you&#;re ready to take advantage of our branding expertise. Reach out to us today to outfit your crew in custom safety apparel.

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